Social Media Marketing Wins and Fails
2012 is behind us and now we have the opportunity to reflect on the wins (and fails) of social media marketing. While we know that 2012 was chock full of companies’ social media snafus, some of them...
View Article5 Common Mistakes That Can Ruin Your Social Media Strategy
People make mistakes, and so do businesses. Social media marketing is one place where it’s all too easy to make mistakes that can have long-lasting effects on your social media strategy or company...
View ArticleBest Times to Post on Social Media [INFOGRAPHIC]
Social media is 24/7. Someone is always tweeting, posting on Facebook, or uploading a new picture to instagram. However, for social media managers and businesses alike, this can be quite of a...
View ArticleSocial Media Use By Older Americans Has Nearly Tripled Since 2009 [Study]
The number of adults who use social networks is up to 72 percent in 2013, according to data from Pew Research Center. This is up 5 percent from last year and 64 percent since 2005 when Pew first...
View ArticleThe #Selfie Phenomenon [INFOGRAPHIC]
What is a #Selfie, you may ask? Definition: A photo of oneself usually taken with a mobile phone and posted online to social media sites. 2005 to 2008 was dominated by MySpace, the largest social...
View ArticleTwitter Announces Scheduled Tweets – Here’s What It Means For Marketers
Twitter has announced a new tool exclusively for Twitter Ads users – Scheduled Tweets. It lets the users create a tweet and then schedule a date and time for it to be sent out, up to a year in advance....
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